NEWRY and CARRABASSETT VALLEY, Maine — Good things may come to those who wait, but at Sugarloaf and Sunday River this season, the savings will come to those who make haste.

The resorts have announced a new “Early Savings” program that allows guests to save up to $100 on their winter vacations if they book early in the winter season. The program includes three booking deadlines, and the earlier guests book the more money they can save. Guests can book by October 15, 2008 to save $100, by November 15, 2008 to save $75, or by December 15, 2008 to save $50. The savings are available on ski and stay packages throughout the 2008-2009 winter season for reservations of two nights or longer.

“This is a great opportunity for guests to see some truly substantial savings on their winter vacations this year,” said Jim Costello, Director of Sales and Marketing for Sugarloaf and Sunday River. “Coming off of a record breaking season at both resorts as well as a spectacular snow year, we think skiers and riders are excited for winter and we want to reward that enthusiasm by offering the greatest savings to the people who book the earliest.”

While the resorts have historically offered specific discounted early season packages, the “Early Savings” program will apply to any package of two nights or more for 2008/09 season, thereby allowing guests more flexibility and greater savings.

With travel costs continuing to rise, Sugarloaf and Sunday River anticipate many guests staying closer to home for their ski vacations this season. The Early Savings program allows guests to see substantial savings without sacrificing the big-mountain experience.

Both resorts have seen substantial capital investments during the off-season to improve every aspect of the guest experience. Sugarloaf has invested more than $5 million towards enhanced snowmaking capacity, new terrain parks, and upgrades to on-mountain facilities, while Sunday River has seen nearly $14 million in investment, including the installation of the first Chondola in the Northeast U.S.

“The high price of airline travel has a lot of people rethinking western vacations this year,” Costello said. “And this program offers people the opportunity to save a lot of money, and still get that big mountain experience closer to home.”

More information on the Early Savings program is available at www.sugarloaf.com and www.sundayriver.com.