CHUR, Switzerland, May 22, 2012\/PRNewswire\/ —<\/p>\n
The longest hiking film in the world
\nNow everyone can experience the most spectacular hike in Switzerland from their living rooms in HD quality. Hiking fans around the world can “wander” through the ten legs of the Albula\/Bernina trail in real time in a 36-hour film at\u00a0http:\/\/www.webwandern.ch<\/a>. Hundreds of hotspots along the Rhaetian Railway (RhB) UNESCO World Heritage Site route present interesting facts about the sights and locations.<\/p>\n
The Albula\/Bernina hiking trails
\nThe hikes along the Albula\/Bernina route of the RhB UNESCO World Heritage Site are breathtaking. Hiking fans can “wander” through the 36-hour film of the Albula\/Bernina route in real time and in HD quality at\u00a0http:\/\/www.webwandern.ch<\/a>. You can share any point along the walk and all the hotspots via numerous social media channels. “The clear aim of this platform is to get hikers – and would-be hikers – excited about going out into the Albula\/Bernina for real,” says Martin Sturzenegger, RhB’s Head of Sales and Marketing. The platform has been created by the Rhaetian Railway and Graubuenden Tourism, and is part of the communication campaign under the graubuenden regional brand.<\/p>\n
Further links
\nThe platform:\u00a0http:\/\/www.webwandern.ch<\/a>
\nShort film on YouTube:\u00a0http:\/\/www.youtube.com\/watch-v=v4SuzWMcoN4&hd=1<\/a>
\nOffers at:\u00a0http:\/\/www.rhb.ch<\/a>\u00a0and\u00a0http:\/\/www.graubuenden.ch<\/a>